Red Rooster

Red Rooster is one of the most recognisable and successful takeaway food chains in Australia, with stores nationwide. 
 

Campaign

For a campaign covering thousands of square miles across rural and regional Queensland, Paradise worked to build billboards where they were needed by the Red Rooster franchisees. As a result Red Rooster have almost 20 sites across the region. Simple and classic - the Rooster corporate image, with and indication of how far away you are from a store, gets the 'drive' market looking for a store as soon as they hit town. 
"As well as providing valuable and highly visible advertising support for our franchisees, the Paradise Outdoor Advertising billboards have delivered a consistent and strong branding presence for Red Rooster right throughout the state." 
Darryl Mossop, Marketing Manager